DS PENSKE UNVEILS ITS SPECIAL CAR LIVERY ‘GRAND GALA’ IN MONACO

DS PENSKE UNVEILS ITS SPECIAL CAR LIVERY

‘GRAND GALA’ IN MONACO

Los Angeles, California, USA – Satory, Versailles, France

• DS PENSKE and partner DS Automobiles present its stunning special car livery ahead of the 2024 Monaco E-Prix, which will take place on Saturday 27 April, 2024.

• An exclusive and elegant design epitomizing the glamour and timeless sophistication of this iconic seaside city that hosts races on what is arguably the most famous race track in the world.

• Boasting a captivating two-tone palette of gloss black and signature chrome gold, the DS E-TENSE FE23 ‘Grand Gala’ livery promises to be a visual masterpiece, captivating spectators and drivers alike with its unparalleled fusion of innovation, performance and aesthetics.

 The Monaco E-Prix is the most eagerly-awaited race of the year. The ABB FIA Formula E World Championship will head to the glittering streets of the Principalty on Saturday 27 April, for Round 8 of the 2024 Season.

 This Season, DS PENSKE has taken innovation to new heights with a special car livery that not only embodies speed and agility but also pays homage to the rich heritage of Monaco’s racing tradition. Utilising echoes of an icon, the one-off design takes inspiration from Motorsport greatests and revitalizes it with modern process, perfectly fitting within the Formula E ethos of innovation and modernization.

 The choice of a two-tone palette, gloss black and signature chrome gold, serves as a visual symphony, evoking the elegance and glamour synonymous with Monaco. The sleek lines and dynamic curves of the livery echo the streamlined aesthetics of golden era of Art deco and motorsport of the 1920’s and 1930’s, creating a sense of fluid motion even when the car is at a standstill.

The Team’s goal with this livery is not ony to captivate the eyes of race enthusiasts but also to celebrate the spirit of innovation that drives the ABB FIA Formula E World Championship.

Monte-Carlo, a place steeped in racing tradition, serves as the perfect backdrop for this evocative design.

 Sean Bull, DS PENSKE Head of Brand & Identity

‘I am immensely proud to bring this design to life for such an important race, in what will be the grid’s most distinctive paint scheme with special dispensation by the series to feature all-gold logos, a vision realized without compromise!’